Monday, September 16, 2013

PUMA, NEXT STARTS NOW x SOPHIA CHANG




Sophia Chang is an illustrator and the first among several influencers PUMA is collaborating with in their Next Starts Now series. The brand describes the people it has picked for these collabos as "influencers who connect culture, attitude, and style with ambition."  
The group are tasked with enhancing key lifestyle products with their own creativity and vision. Chang, specifically, was asked to pimp the women's lifestyle footwear collection, which she wears in the pictures posted above.

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